Director, Marketing Events

Job Description

Director, Marketing Events

M5

Summary/objective

The Director, Marketing Events is responsible for leading isolved's event strategy and execution, delivering engaging, branded experiences for customers, partners, analysts, and internal teams. Reporting to the VP, Corporate Marketing, this individual plays a key role in translating business strategy into purposeful event programs that build community, elevate the brand, and drive audience engagement.

This leader will oversee a diverse portfolio of in-person and hybrid events, manage an experienced team, and collaborate cross-functionally with stakeholders across Sales, Product, Marketing, Customer Experience, and Enablement. The ideal candidate is a resourceful and relationship-driven event strategist with a passion for delivering standout experiences and a commitment to operational excellence.

Core Job Duties

• Lead the planning and execution of isolved's event portfolio, ensuring all events are aligned with business objectives and brand standards
• Oversee execution of customer, partner, analyst, and internal events-including large-scale conferences and targeted field programs
• Manage all event logistics, vendor relationships, budget planning, contracts, and timelines to ensure seamless execution
• Collaborate closely with Sales, Marketing, Product, and Customer Experience teams to define event goals, messaging, and content strategy
• Work with internal creative, communications, and demand generation teams to support promotional strategies and campaign alignment
• Manage relationships with external agencies and production vendors, ensuring quality and consistency in all deliverables
• Lead, coach, and develop the events team, providing clear direction, hands-on support, and continuous feedback
• Establish event KPIs and reporting frameworks to evaluate success, identify improvements, and optimize future programs
• Incorporate feedback and engagement trends to evolve event strategy and improve audience experience

Job Complexity

Works on complex issues where analysis of situations or data requires an in-depth knowledge of the company. Participates in corporate development of methods, techniques, and evaluation criteria for projects, programs, and people. Ensures budgets and schedules meet corporate requirements.

Interaction

Regularly interacts with executives and/or major customers. Interactions frequently involve special skills, such as negotiating with customers or management or attempting to influence senior level leaders regarding matters of significance to the organization.

Supervision

Directs and controls the activities of a broad functional area, typically through several department managers within the company. Strong understanding of people management strategies and how to develop leaders in their function to be successful. Builds and supports high functioning, motivated teams. Has overall control of planning, staffing, budgeting, managing expense priorities, and recommending and implementing changes to methods.

Experience

Typically requires a Bachelor's degree and 12+ years of direct experience, with 8+ years of leadership experience. May require advanced degree.

Scope

Participates with other senior managers to establish strategic plans and objectives. Makes final decisions on administrative or operational matters and ensures operations effective achievement of objectives. Able to lead and support their function while continually achieving impact and improvements across all areas.

Discretion

Erroneous decisions will have a serious impact on the overall success of functional, division, or company operations.

Minimum Qualifications

• Bachelor's degree or equivalent experience
• 8+ years of experience in event marketing or event management, preferably in a B2B technology environment
• 3+ years of experience leading people or cross-functional project teams
• Proven success in managing large-scale and hybrid events from strategy through execution
• Strong leadership, communication, and organizational skills
• Ability to balance multiple priorities and projects with agility and attention to detail
• Experience with event tools such as Swoogo, HubSpot, Sugar CRM, or equivalent platforms
• Demonstrated ability to drive alignment across cross-functional teams and deliver measurable impact through events

Physical Demands

Prolonged periods of sitting at a desk and working on a computer. Ability to stand for long periods of time. Must be able to lift up to 25 pounds.

Travel Required

Yes, up to 50% domestic travel may be required.

Work Authorization

Employee must be legally authorized to work in the United States.

FLSA Classification

Exempt

Location

Remote

Effective Date

6/30/2025

Internal Job Title

Director, Events Marketing

About isolved

isolved is an employee experience leader, providing intuitive, people-first HCM (Human Capital Management) technology. Our solutions are delivered directly or through our partner network to more than eight million employees and 195,000 employers - who use them every day to boost performance, increase productivity, and accelerate results while reducing risk. Our HCM platform, isolved People Cloud, seamlessly connects and manages the employee journey across talent management, HR & payroll, workforce management and engagement management functions. No matter the industry, we help high-growth organizations employ, enable and empower their workforce by transforming employee experience for a better today and a better tomorrow. For more information, visit www.isolvedhcm.com.

isolved is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. isolved is a progressive and open-minded meritocracy. If you are smart and good at what you do, come as you are. Visit www.isolvedhcm.com/careers for more information regarding our incredible culture and focus on our employee experience. Visit www.isolvedeebenefits.com for a comprehensive list of our employee total rewards offerings.

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